Vote for Etsy’s Handmade Moment Ad Clips

Etsy, being in need of promotional videos, cleverly turned to its very own community of creatives to create 15 and 30 second spots around the theme of “handmade moments”. The contest accepted entries through August 31 and Etsy has since selected 10 finalists. The rest of us get to vote for a winner. We have until October 4.

I have delighted in watching every single one of the 25 semi-finalists‘ videos. True to the assigned theme “handmade moments” many of the clips feature handmade props of all sorts and a sort of naïve art execution that is absolutely endearing. Lots of stop animation that directly illustrates “handmade” in a most charming way. I am almost done watching all 177 contest entries.

In the advertising world, there are rumors that this type of User Generated Content (UCG being the technical term, ahem) is making the advertising pros shake in their booties, just a little, as the quality and creativity of these ad spots have exceeded expectations. Yeah! I see this as yet another opportunity to delight in the creativity of the Etsy community. Brighten your day with these chirpy clips and brighten someone else’s day by voting for theirs.

My very favorite below. But it was a though choice. I’m also loving this one and this one.

Which clip is making your heart sing?